Digital Emotional Intelligence: Transforming Emotional Intelligence in Shaping Digital Empathic Leadership
Downloads
The world is currently experiencing accelerated digitalization, a transformation that is changing the culture of work, communication, and leadership. Consequently, the emotional touch in leadership is slowly declining. Many leaders possess technical digital acumen, but fail to build emotional bonds in the digital space, often resulting in a rigid work culture that leads to misunderstandings in coordination. Conversely, conventional leadership, which relies on physical presence, is now experiencing disorientation. Leaders who are emotionally intelligent in the real world are not necessarily able to manifest that empathy through digital platforms. This research examined how a leader can validate emotions without physical presence and detect emotional distress in the team through digital communication patterns. The aim of this research is to formulate a leadership model, Digital Emotional Intelligence, as a transformation of emotional intelligence, an absolute prerequisite for empathetic leadership in the digital era. Using a qualitative comparative case study method, data were collected through literature study on Travis Kalanick (Uber) and Mark Zuckerberg (Meta) and analyzed based on Goleman's emotional intelligence theory. The findings reveal that Kalanick failed to transform his emotional intelligence, leading to his downfall, while Zuckerberg successfully transformed by admitting mistakes and recruiting high-EQ leaders. This study formulates DEQ as the blend of traditional and modern skills in the digital era, recommending a paradigm shift from Digital Command to Digital Connection, with practical applications including empathetic grammar, emojis in virtual chats, and emotionally-attuned performance assessments.
Ertiö, T., Eriksson, T., Rowan, W., & McCarthy, S. (2024). The role of digital leaders’ emotional intelligence in mitigating employee technostress. Business Horizons, 67(4), 399–409. https://doi.org/10.1016/j.bushor.2024.03.004
Facebook’s old motto was “Move fast and break things.” (2018). Mind Matters. https://mindmatters.ai/2018/10/facebooks-old-motto-was-move-fast-and-break-things/
Firmansyah, Erda, G., & Khurniawan, A. W. (2024). The impact of digital transformation and leadership on organizational resilience in distance education institution: Higher-order SEM approach. Turkish Online Journal of Distance Education, 25(2), 116–131. https://doi.org/10.17718/tojde.1260433
George, B. (2022). Harvard expert says Mark Zuckerberg “continuing to derail” Facebook. Bill George. https://billgeorge.org/article/harvard-expert-says-mark-zuckerberg-continuing-to-derail-facebook/
Kane, G. C., Phillips, A. N., Copulsky, J., & Andrus, G. (2019). How digital leadership is(n’t) different. MIT Sloan Management Review.
Lidia. (2017). Uber CEO ousted due to low emotional intelligence and hostile company culture. ReThink Leadership Now. https://rethinkleadershipnow.com/uber-ceo-ousted-due-to-low-emotional-intelligence-and-hostile-company-culture/
Malhotra, S. (2020). Digital transformation: How emotionally intelligent leaders aid success. The Enterprisers Project. https://enterprisersproject.com/article/2020/2/digital-transformation-emotionally-intelligence
Matt, C., Hess, T., & Benlian, A. (2018). Digital transformation strategies. Business & Information Systems Engineering, 57(5), 339–343. http://link.springer.com/article/10.1007/s12599-015-0401-5
McPheat, S. (2023). What is Mark Zuckerberg’s leadership style? MTD Training. https://www.mtdtraining.com/blog/mark-zuckerberg-leadership-style.htm
Nkwabi, J. (2018). A review of Uber’s main phenomenon: Bad leadership practices. Strategic and Value Management Written Assignment, 1–20.
Park, Y. (2019). DQ global standards report 2019: Common framework for digital literacy, skills and readiness. DQ Institute.
Parr, B. (2012). The evolution of Mark Zuckerberg as a leader. CNET. https://www.cnet.com/tech/computing/the-evolution-of-mark-zuckerberg-as-a-leader/
Paul, K. (2022, February 15). ‘Live in the future’: Zuckerberg unveils company overhaul amid shift to metaverse. The Guardian. https://www.theguardian.com/technology/2022/feb/15/meta-mark-zuckerberg-facebook-metaverse
Prajogi, L., Kusumawati, V. M., Narimawati, U., & Aseanty, D. (2025). The influence of organizational culture, digital literacy, and transformational leadership on employee performance and its impact on job satisfaction and work behavior. American Journal of Economic and Management Business (AJEMB), 4(10), 1847–1860.
Syarqowi, M., Zuhaery, M., & Hidayati, D. (2025). Kepemimpinan digital dalam meningkatkan kinerja organisasi pendidikan: Literature review. Jurnal Manajemen Pendidikan, 7(2).
Tulungen, E., Maramis, J., Saerang, D. P., Tulungen, E. E., & Maramis, J. B. (2022). Transformasi digital: Peran kepemimpinan digital. Jurnal EMBA, 10(2), 1116–1123.
Utami, F. A. (2023). Pakar dari Harvard sebut Mark Zuckerberg tidak punya empati. Warta Ekonomi. https://wartaekonomi.co.id/read512453/pakar-dari-harvard-sebut-mark-zuckerberg-tidak-punya-empati
Vardi, M. Y. (2018). Move fast and break things. Communications of the ACM, 61(9), 7. https://doi.org/10.1145/3244026
Wiley, J. (2016). When execution isn’t enough: Decoding inspirational leadership. McKinsey & Company. https://www.mckinsey.com/featured-insights/leadership/when-execution-isnt-enough
Copyright (c) 2026 Asri fianti Asmar, Umi Narimawati, Bobi Kurniawan

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

