Search

Advanced filters
1 - 1 of 1 items

The Moderating Role of Celebrity Endorsers in The Relationship Between Social Media Marketing Effort and Intention to Purchase Which Is Mediated by Brand Awareness at PT Sugarlab Royal Beauty

DOI : 10.59188/eduvest.v5i5.51176
Diana Syarifah (1), Teofilus Teofilus (2), Romauli Nainggolan (3)
(1) Universitas Ciputra Surabaya, Indonesia, Indonesia
(2) Universitas Ciputra Surabaya, Indonesia, Indonesia
(3) Universitas Ciputra Surabaya, Indonesia, Indonesia
5356-5375
Abstract : 66
PDF : 56
1 - 1 of 1 items