PUTRA, H. P. The Effect of Attractiveness of Virtual Influencer Towards the Consumer Attitudes in Developing Intention to Purchase – A Case Study of Fast Food Restaurant. Eduvest - Journal of Universal Studies, [S. l.], v. 5, n. 12, p. 14714–14728, 2025. DOI: 10.59188/eduvest.v5i12.52534. Disponível em: https://eduvest.greenvest.co.id/index.php/edv/article/view/52534. Acesso em: 16 feb. 2026.