Mulyati, S. and Rufaidah, P. 2025. Unpacking the Dimensions of Augmented Reality, Digital Influencers and Brand Loyalty: Hybrid Approach of Bibliometric Analysis and Systematic Literature Review. Eduvest - Journal of Universal Studies. 5, 12 (Dec. 2025), 15006–15021. DOI:https://doi.org/10.59188/eduvest.v5i12.52556.